Utilizing Social Media Marketing Correctly

Utilizing Social Media Marketing Correctly Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. The major social media platforms are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat. Social media marketing first started with publishing. Businesses were sharing their […]

Tips & Tricks For A Successful Advertising Campaign (All Industries)

Tips and tricks for a successful paid advertising campaign If your first thoughts about advertisement are about Facebook ads, website banners, YouTube commercials and sponsored product deals—you’re on the right track. Another form of advertising is PPC (pay-per-click) marketing. This is a form of online advertising in which advertisers accrue costs when users click their […]

Industries We Serve

Industries Of Focus Areas of interest when innovating Seo and digital marketing for industries we work with Engaging clients while reducing costs Increase client volume Consistency throughout your organization Professional Services Businesses that work in the professional services industry need to focus on developing a marketing strategy that combines traditional and digital marketing to start […]

Creative

Creative Strategy A creative strategy captures how the brand will tell its story to a targeted audience, the personality, and behaviors the brand will need to adopt in order for success and, potentially, the communication themes that will bind the storytelling together. Key Areas The key areas to identify in creative strategy are: Determining what […]

Branding

Branding 101 PHASE 1: CREATE A STRATEGY A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments. It’s the combined components of your company’s character that make it identifiable. The biggest misconception about brand strategy: Your brand is not your product, your […]