Utilizing Social Media Marketing Correctly Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. The major social media platforms are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat. Social media marketing first started with publishing. Businesses were sharing their […]
Why Are Key Words So Important? This blog post is a critical investment of time for any business owner to read through and understand what makes a good ad campaign great. Great ad campaigns start with deep diving into research and developing keywords that will strategically work for your campaign, that in end will create […]
2021 SEO & Digital Marketing Stats That Will Blow Your Mind Staying on top of what you need to know to nail your search engine optimization A-game is essential if you want to succeed with digital marketing. To win at SEO, you must play by Google’s rules. Ranking high on Yahoo or Bing will bring […]
Tips and tricks for a successful paid advertising campaign If your first thoughts about advertisement are about Facebook ads, website banners, YouTube commercials and sponsored product deals—you’re on the right track. Another form of advertising is PPC (pay-per-click) marketing. This is a form of online advertising in which advertisers accrue costs when users click their […]
10 Common Digital Marketing Mistakes Companies Make 1) Not Conducting an SEO Audit Regularly An SEO audit is the process of evaluating your website to see how well it is performing on search engines. What Are the Key Elements of a Technical SEO Audit? There are three key factors to look at during an SEO audit: […]
Industries Of Focus Areas of interest when innovating Seo and digital marketing for industries we work with Engaging clients while reducing costs Increase client volume Consistency throughout your organization Professional Services Businesses that work in the professional services industry need to focus on developing a marketing strategy that combines traditional and digital marketing to start […]
Advertising Today, smart marketing is no longer just about creating a TV commercial, magazine ad, or killer radio spot. If you’re new to advertising or are simply looking for ways to mix things up, we’re here to help. Branding This is the essential first step in your digital marketing journey. Your future customers need to […]
Creative Strategy A creative strategy captures how the brand will tell its story to a targeted audience, the personality, and behaviors the brand will need to adopt in order for success and, potentially, the communication themes that will bind the storytelling together. Key Areas The key areas to identify in creative strategy are: Determining what […]
Branding 101 PHASE 1: CREATE A STRATEGY A well-defined and executed brand strategy affects all aspects of a business and is directly connected to consumer needs, emotions, and competitive environments. It’s the combined components of your company’s character that make it identifiable. The biggest misconception about brand strategy: Your brand is not your product, your […]
SEO Management Maxclix is a SEO management machine. At first glance, a service description for an SEO Manager might not seem that much different than a Marketing Manager. Although both seem to have the same goals that would be to promote the awareness and sales for your company / brand. However, the SEO Manager has […]